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  Students Saying "Think of Me" with anti-Drinking and Driving Campaign

Nov 28, 2017 12:37 ET

The media is cordially invited to the launch of the second annual "Think of Me" bag campaign in Whitby, which is a partnership between the DRPS, the LCBO and local school boards.

The program has students from across Durham Region decorating brown paper bags with powerful anti-drinking and driving messages. Customers at the LCBO will see their holiday purchases wrapped in these powerful messages in hopes they think twice about getting behind the wheels of a car while intoxicated.

Last year, DRPS Whitby School Liaison Officer Cst. Jason Cockburn worked with an LCBO Store Manager, Don Oliver, to distribute blank brown paper bags to schools who then had their students decorate the bags to warn of the dangers of impaired driving. More than 5,000 bags were created by students and distributed by the LCBO over the holiday season.

This year, every school in Durham was invited to participate. With a theme of "Think of Me" more than 25,000 students decorated bags. Each school picked their favourite bag and the best five bags were chosen by DRPS and the LCBO for display at the launch. One of the finalists will be chosen as the winning entry and that school will win prizes and be the hosts school for next year's launch.

The Think of Me bag campaign is also running at schools across Ontario. The LCBO will announce the top five province-wide winning bag designs in early December, followed by selecting the bag of one student to be one bag that will be printed on 60,000 single-bottle bags and distributed to all LCBO stores across the province in advance of the 2018 May long-weekend.

DRPS Chief Paul Martin will be on hand at the launch where students from one of the participating schools, Whitby Shores Public School, will be presenting their bags to the LCBO for distribution this holiday season.

Where: Whitby Shores Public School
485 Whitby Shores Greenway, Whitby, Ont.
When: Wednesday, December 6, 2017

Time: 9:00 a.m.


Below are attached files.
Bags (JPG file, 268.3K bytes)